AI Receptionist for makeup artists

Stop losing bookings to slow replies

Clients check your availability, ask about prices and book on WhatsApp while you're working, then get reminded before the day.

Your studio

online

Today

Customer: Hi! Are you free for bridal makeup on Saturday 14th June? It's me and 3 bridesmaids πŸ’11:12 am

Your studio: Congratulations! πŸŽ‰ Yes, the 14th is free. Would you like to book a trial first? I have Saturday 3rd or Sunday 11th May.11:12 am

Customer: The 3rd please!11:14 am

Your studio: Lovely, your trial is booked for Saturday 3rd May at 10:00 am πŸ’„ I'll send your prep tips and a reminder the day before.11:14 am

Example conversation

The problem

Where makeup artists quietly lose bookings

You can't answer messages with a brush in your hand. But clients shopping for an artist rarely wait.

  1. Enquiries that arrive while you're working

    DMs, WhatsApps and calls come in while you're on a client. By the time you reply that evening, they may have booked the artist who answered first.

    [TODO: statistic]

    [TODO: e.g. share of clients who book the first beauty professional to reply]

    Source: [TODO: source name]

    While you were with a client4 unanswered

    • Instagram10:05Hi! Are you free on the 14th of June? πŸ’
    • WhatsApp10:32How much is prom makeup?
    • Missed call11:10Unknown caller
    • Instagram11:46Do you do bridal trials?
  2. The same questions, over and over

    β€œAre you free on the 14th? How much for a bride and three bridesmaids? Do you travel to us?” Answering every enquiry by hand eats into your evenings and days off.

    [TODO: statistic]

    [TODO: e.g. time artists spend each week replying to enquiries]

    Source: [TODO: source name]

    This week's enquiriesSame questions again

    • ChloeMonHow much is bridal makeup?
    • HannahTueDo you travel to Leeds?
    • AishaWedAre you free on the 14th?
    • MeganThuHow much for a bride and 3 bridesmaids?
  3. Quotes that go quiet

    Clients ask for a quote, say they'll get back to you, and never do. Meanwhile you may have turned down someone else for that date.

    [TODO: statistic]

    [TODO: e.g. share of quotes that never get a reply]

    Source: [TODO: source name]

    Your studio: Here's your bridal quote for Saturday 14th June πŸ’„ Let me know if you'd like to book!

    Customer: Thank you! I'll chat to my fiancΓ©

    Seen Β· no reply for 12 days

  4. Last-minute cancellations

    A cancelled Saturday in wedding season is a lost day's income if you can't fill it in time, and last-minute gaps are the hardest to fill.

    [TODO: statistic]

    [TODO: e.g. cancellation or no-show rate for beauty appointments]

    Source: [TODO: source name]

    Saturday

    • 7:00
      Bride + 2 bridesmaids
    • 10:30
      Prom makeupCancelled last night
    • 13:00
      Birthday glam
    • 15:30
      Free slotNo one to offer it to

Each of these has a simple fix.

See how it works

What it does

What changes for your bookings

Your AI receptionist handles the routine messages on WhatsApp, so you can focus on the client in your chair.

Core

Tap a feature to see it in action

Clients can book while you're working

Clients message you on WhatsApp, see which dates you have free and book into your diary, using your services, hours and booking rules.

Your studio

online

Customer: Hi! Are you free on Saturday 14th June for a wedding?

Your studio: Congratulations! πŸŽ‰ Yes, the 14th is free. Shall I book you in?

Customer: Yes please!

Your studio: Booked βœ… Saturday 14th June. I'll be in touch about timings πŸ’„

Example conversation

Client communication

  • Your studio: Reminder: your makeup is booked for tomorrow at 9:00 am. Please come with a clean, moisturised face ✨ Reply 1 to confirm.

    Customer: 1

    Your studio: Lovely, see you tomorrow! πŸ’•

    Clients ready on time

    Reminders before each booking, with your prep instructions, and one reply to confirm, cancel or move it.

  • πŸ“ž Missed voice call Β· 11:40 am

    Your studio: Sorry I missed your call, I'm with a client! Can I help you book here?

    Customer: Yes, prom makeup for my daughter

    Every missed call gets a reply

    If you can't pick up, the caller gets a WhatsApp or text message straight away offering to help them book, so they don't ring the next artist.

  • Your studio: Thank you for having me today! πŸ’• How did everyone feel?

    Customer: Absolutely loved it!

    Your studio: That means so much! Would you leave me a quick Google review? ⭐️

    More reviews from happy clients

    After the booking, clients get a short message asking how it went, with a direct link to leave a Google review.

Win back bookings

  • Your studio: Hi Jess! Just checking in on the bridal quote I sent. Any questions I can help with?

    Customer: We'd love to go ahead!

    Quotes get a second chance

    Clients who asked for a quote but didn't book get a polite follow-up, and their questions get passed to you.

  • Your studio: Hi Amy! Party season is coming up πŸŽ„ Want to get your Christmas party makeup booked in?

    Customer: Yes! Is the 20th December free?

    Past clients come back

    Past clients get invited back ahead of busy times like party season, with an easy way to book.

  • Your studio: A date just opened: Saturday 21st June πŸŽ‰ You're first on the waitlist. Want it?

    Customer: YES please!

    Your studio: It's yours βœ…

    Cancelled dates get filled

    When a date opens up, clients on your waitlist are offered it automatically, first come first served.

Reporting

  • See exactly what it's doing for you

    A simple dashboard showing enquiries handled, bookings made, reminders confirmed and clients brought back.

Live demo

Message the demo artist right now

The quickest way to judge it is to try it as a client would. Send a message on WhatsApp, ask about a date and a price, then book.

Open the demo in WhatsApp (opens WhatsApp)

Or message [MUA_DEMO_WHATSAPP_NUMBER] on WhatsApp.

It answers as a demo makeup artist and will book a fake appointment. No real artist sees your messages.

Things to try

  • β€œAre you free on Saturday 14th June?”
  • β€œHow much is bridal makeup with a trial?”
  • β€œDo you travel to Manchester?”
  • β€œWhat time is my booking?”

How it works

From first call to live

Most of the work is on our side. You tell us how you work; we set it up and check it with you before anything goes to clients.

  1. Day 1

    Step 1: 15-minute demo

    We show you the AI receptionist, answer your questions and work out together whether it's a good fit for how you work.

    Day 1

    15-minute demo

    Video call with the Newlime team

    Accepted
  2. Week 1

    Step 2: Setup call

    Up to an hour to go through your services, prices, packages, travel area, availability and how you want unusual requests handled.

    Setup call

    • Services and prices
    • Bridal packages and trials
    • Travel area
    • Availability
  3. Weeks 1–2

    Step 3: Build and test

    We connect your WhatsApp number and set up the messages. You review every template and try the AI receptionist yourself before it goes live.

    Message templates

    Reminder: your makeup is booked for tomorrow at 9:00 am. Please come with a clean, moisturised face ✨

    Approved by you
    WhatsApp Business verification Β· in progress
  4. Weeks 2–3

    Step 4: Go live

    We switch it on and check in weekly for the first month to adjust anything that isn't working the way you want.

    Your AI receptionist is liveLive

    • New booking Β· Bridal trial, Saturday 3rd May11:14 am
    • Quote follow-up sent Β· Jess11:30 am
    • Question answered Β· Travel to Leeds12:05 pm

    Weekly check-in Β· week 1 of 4

Meta has to verify your WhatsApp Business account before messages can go out. This usually takes a few days, but occasionally longer, and it's outside our control.

It all starts with a 15-minute call.

Book a 15-minute demo (opens in a new tab)

Questions

What artists ask us

Does it work with my booking app or calendar?
[TODO: Answer directly. Say which booking tools and calendars you support today (e.g. Fresha, Booksy, Square Appointments, Google Calendar) and how. Say what happens if an artist's tool isn't supported, and whether the upcoming CRM integration will cover it.]
Will my clients know they're talking to an AI?
[TODO: Say honestly how the AI receptionist introduces itself, and how clients can reach you directly.]
What about bridal enquiries that need a proper quote?
[TODO: Explain what the AI receptionist can quote on its own (e.g. set package prices) and when it hands over to you, such as large bridal parties or custom work.]
What if a client asks about allergies or skin reactions?
[TODO: Explain that the AI receptionist doesn't give skin or allergy advice, how it handles patch-test questions, and how those messages reach you.]
Is my clients' data safe, and do you comply with data protection laws like GDPR?
[TODO: Write the real answer. Cover where data is stored and processed, which sub-processors are involved (e.g. Meta/WhatsApp, the AI model provider, hosting), how access from other countries is handled, data retention and whether you sign a data processing agreement.]
I'm a solo artist β€” is this overkill?
[TODO: Give an honest answer, including who it is and isn't a good fit for, and which package a solo artist would usually start on.]

Pricing

Simple packages, no surprises

A one-off setup fee, then a monthly fee. Every package includes WhatsApp booking, booking checks, answers to client questions, setup and support.

  • Essentials

    Booking, booking checks and client questions on WhatsApp, plus reminders.

    from[PRICE_MUA_ESSENTIALS_MONTHLY]/month

    + [PRICE_MUA_ESSENTIALS_SETUP] one-off setup

    • WhatsApp booking and rescheduling
    • Booking status checks
    • Answers to prices, services and travel questions
    • Reminders with your prep instructions
    • Reporting dashboard
  • Growth

    Recommended

    Adds missed-call text-back and reviews, and follows up on quotes.

    from[PRICE_MUA_GROWTH_MONTHLY]/month

    + [PRICE_MUA_GROWTH_SETUP] one-off setup

    Everything in Essentials, plus:

    • Missed-call text-back
    • Review requests after bookings
    • Quote follow-up
  • Complete

    Every feature, including win-back messages and waitlist filling.

    from[PRICE_MUA_COMPLETE_MONTHLY]/month

    + [PRICE_MUA_COMPLETE_SETUP] one-off setup

    Everything in Growth, plus:

    • Win-back messages to past clients
    • Waitlist filling for cancelled dates

[TODO: State whether prices include VAT, the minimum contract length and the notice period.]

On the way

Coming to the package

We're building these next. They're not available yet, and we'll only give a date once we're sure of it.

  • Coming soon

    AI voice calling

    Answers phone calls, books appointments and handles common questions by voice.

  • Coming soon

    CRM integration

    Connects bookings and conversations to the booking software or CRM you already use.

Who we are

A small team you can actually reach

We're a small team based in India, working with businesses in different countries. We're upfront about that because you should know who you're trusting with your customers' messages.

Support hours are listed below, and you deal directly with the people who build and run the AI receptionist, not a call centre.

Support hours
[SUPPORT_HOURS]
We reply within
[RESPONSE_TIME]

[FOUNDER_NAME]

Founder

[TODO: Two or three sentences about the founder's background and why they built this.]

See how it would work for your bookings

A short video call. We'll show you the AI receptionist, answer your questions about data and compliance, and tell you honestly whether it's a fit.

Book a 15-minute demo (opens in a new tab)
  • 15 minutes
  • Video or phone
  • Questions welcome